Professional Christmas Greetings
Making the most of Christmas greetings in a business context The Christmas season is a special time of the year, not only in private life, but also in business. It is the … weiter
Knowledge
Online Marketing Trends 2024: Future-Proof Strategies for Digital Agencies
The year 2024 is just around the corner, and with it comes new challenges and opportunities in the field of online marketing. This prediction sheds light on the key trends that will … weiter
The Importance of AI for SEO
Dawn of a new era of search engine optimization? The rapid development of artificial intelligence (AI) and search technology has fundamentally changed the way we find and access information. What once started … weiter
Online Promotion: Seeding Fresh Content
In the vibrant world of the internet, visibility is crucial. The success of a new website, a fresh blog post or another online project depends to a large extent on how well … weiter
Paradigm shift in online marketing: GAIO and the era of AI-powered personal assistants
1. Introduction The digital marketing ecosystem is constantly evolving, and we are on the cusp of a new era – the age of AI-powered personal assistants. Large language models like ChatGPT are … weiter
Project Management in Marketing: Current Methods of Marketing Managers
Project management is a central aspect of any marketing strategy. It enables marketers to formulate their goals, use their resources effectively, and successfully realize their projects. In this blog post, we will … weiter
Why video marketing is essential for marketing agencies
SEO, conversion and the importance in the online marketing mix In today’s digital world, video plays an increasingly important role in the online marketing mix. Especially for marketing agencies, video marketing strategies … weiter
Successful social media marketing for B2B companies
In the age of digitalization, social media marketing is no longer only relevant for B2C companies. B2B companies can also increase their reach, generate leads and underpin their expertise through targeted social … weiter
GPT-4 in Online Marketing: An AI that understands text and images
Since yesterday, ChatGPT Pro subscribers have access to version 4 of Artificial Intelligence. In this blog post, we take a look at the latest development of OpenAI. We shed light on how … weiter
How to choose the best marketing agency
Choosing the right marketing agency for your business is an important step in making you more successful online. However, with so many agencies on the market, it can be difficult to find … weiter
FAQ: Successful in Marketing
Guide for agencies and freelancers Welcome to our FAQ “Successful in Marketing”. As a marketing agency or freelancer, you’re constantly looking for new ways to make your business successful. In this guide, … weiter
ChatGPT in online marketing: 3 effective application scenarios
Chatbots have become an indispensable tool in online marketing in recent years. They can help businesses improve customer interaction, optimize customer support, and increase brand awareness. One of the most advanced chatbots … weiter
The Importance of Online Marketing for Marketing Agencies: 10 Effective Strategies
In this article, you’ll learn how online marketing agencies can help their clients improve their online presence and reach their target audience more effectively. Read now 10 effective strategies for successful online marketing campaigns.
10 theses: How AI is changing the world of online marketing
Introduction The hype surrounding ChatGPT and other AI concepts of OpenAI is a warning sign for anyone involved in search engine marketing or website traffic today. AI in online marketing is not … weiter
Integration of online and offline marketing
Integrating online and offline marketing can be a powerful way to maximize your marketing efforts and success. By combining both approaches, companies can reach more customers, increase brand awareness, and generate leads. … weiter
Using ChatGPT in Marketing (FAQ)
How to use ChatGPT for marketing to optimize activities and gain a real competitive advantage. The following questions and answers will help you to gain an overview of the seemingly endless possibilities … weiter
Google Ads – Run efficient ads in 2023
Text ads on Google are inexpensive and efficient when done right. But many businesses don’t really know how to improve their text ads or how to make them even more efficient. Sometimes … weiter
Academic Ghostwriting
Ghostwriting in the academic environment is a topic that has been in the media and headlines again and again in recent years. This topic has received new impetus, not least through automatic … weiter
Text generators for German content
We share with you our experience in writing texts and creating content in the German language with artificial intelligence. They will hate AI text generators, but never let go of them again. … weiter
Online Marketing Trends 2023
Trends in online marketing are not always easy to assess. Companies will also have to adapt to the rapid changes in the digital world in 2023. This is especially true for marketing … weiter