Professional Christmas Greetings
Making the most of Christmas greetings in a business context The Christmas season is a special time of the year, not only in private life, but also in business. It is the … weiter
Direct marketing
A direct line to the customer has always been very important for companies. In this direct marketing and performance marketing guide, we look at how to address customers with newsletters and how to build the most suitable and legally compliant e-mail lists possible. We also look at the bigger picture and analyze new direct marketing channels on the Web.
Direct marketing on the Internet: definitions and examples
Definition Direct marketing Direct marketing refers to any form of advertising that informs about an offer by directly addressing individual customers and interested parties. It is essential that the addressee receives the … weiter
What is email marketing?
E-mail marketing is the sending of e-mails to a defined group of recipients. This variant of online marketing is comparable to classic direct marketing, in which advertising mailings are sent by post … weiter