Market Research


The importance of market research
Why market research is important
Market research is the process of gathering information about a market and its consumers to identify trends, opportunities, and threats. Market research agencies help companies better understand their clients and make better decisions. It helps them understand what their customers want, what they’re looking for, what they think of the company’s products or services.
Market research answers questions such as “Who are our customers?” “What do you want?” “How do they use our products/services?”
Market research helps to better understand the customer base by identifying trends and patterns. Market research also helps to understand how much money should be invested in marketing activities by calculating the ROI (return on investment).
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Qualitative Market Research vs. Quantitative Market Research
Qualitative research is a research method that focuses on a deep understanding of the problem. Qualitative data is often collected through interviews, focus groups and observations and then intensively analyzed.
Quantitative research, on the other hand, is an objective research method that focuses on collecting data through observations, surveys, and experiments. Quantitative data is often collected through surveys or experiments.
Qualitative market research is more focused than quantitative market research because it uses a deep understanding to create an in-depth analysis of the problem. Quantitative market research focuses more on collecting objective data from observations or surveys and experiments needed to define and achieve goals.

Hire Market Research
If you are looking for a market research company, it is important to conduct a factual assessment of the companies and agencies. Find out about the experience and expertise of the company in question in the field of market research. Ask about their methodology and if they have case studies or testimonials to share with you.


List of Market Research Agencies


ux-concept GmbH

  • Thorsten Libeaux (Geschäftsführer)
  • 01 76 32 37 65 63
  • Thorsten.Libeaux
  • Draiser Straße 33 - 35
    55128 Mainz / Rheinland-Pfalz
    GERMANY

WS CreativeConsulting

  • Wolfgang Schickler
  • 04192-85329
  • 04192-899754
  • Sommerland 37
    24576 Bad Bramstedt / Schleswig-holstein
    DEUTSCHLAND

Digitalraum GmbH

  • Matthias Sorsoli
  • +4921193677836
  • +49 (0) 211 93677830
  • Ackerstraße 11 Germany
    40233 Düsseldorf / Germany
    GERMANY

Marketing8.de Agentur für Mittelstand und KMU

  • Elisa Russoniello
  • +49 (0) 941 / 788 420 74
  • Kastanienstraße 5
    In ganz Deutschland für Sie da.
    93138 Regensburg / Bayern
    DEUTSCHLAND

neukunden.at GmbH

  • Dr. Reinhard Neudorfer
  • +43 664 8860 5938
  • Grabenstraße 90c
    8010 Graz / Steiermark
    ÖSTERREICH

werbekontur.de

  • Eilert Behrends
  • +49 421 790 129 34
  • Mozartstraße 7
    28203 Bremen / Bremen
    DEUTSCHLAND

panorama marketing | Janzen & Hölscher GbR

  • Inga Janzen
  • 020529284503
  • Oberer Eickeshagen 8
    42555 Velbert / NRW
    DEUTSCHLAND

Hattenberger Partner – Websites | Banner | Digitale Lösungen

  • David Hanisch
  • +49 (0)89 / 41115555
  • Hattenberger GmbH
    Aventinstraße 6
    80469 München / Bayern
    DEUTSCHLAND

NINJAPIRATEN – Online Marketing

  • Robert Michel
  • 015141431999
  • Zur Viehbörse 1, Haus 21
    39108 Magdeburg
    DEUTSCHLAND

panorama marketing | Janzen & Hölscher GbR

  • Inga Janzen
  • 020529284503
  • Oberer Eickeshagen 8
    42555 Velbert / North Rhine-Westphalia
    GERMANY

Bkomm GmbH

  • Ludger Schikarski
  • 02131 12566 0
  • 02131 12566 19
  • Weingartstrasse 41
    41464 Neuss / Nordrhein-Westfalen
    DEUTSCHLAND

Zietarski Consulting & Marketing

  • Raphael Zietarski, Geschäftsführer
  • +49 160 6153164
  • Regensburg / Bayern
    DEUTSCHLAND

Worm Marketing Consulting GmbH

  • Sebastian Worm-Paradiek
  • 089 2306-930-01
  • Oetztaler Str. 1
    81373 München / Bayern
    DEUTSCHLAND