Online Marketing Guide > Podcast Marketing

Podcast Marketing

With audio and video subscriptions, authentic content can be distributed even on complex topics. The recorded content can be conveniently consumed with your smartphone or other smart devices. Our guide reveals the basics and helps you set up your own podcast offerings or use influencers for your products and brands.

What is a podcast?

Podcasts are primarily audio contributions that are downloaded via the Internet. Some podcasts also offer video content, but this is less used compared to the audio podcast. With mobile apps, the so-called … weiter

What is podcast marketing?

In podcast marketing, podcasts are produced to address the target group. It is worth taking a look at the podcast medium before we go a little further into the use for addressing … weiter