Content Creation
The content creation process is a very essential part of overall marketing planning. Any marketing campaign that requires content on a regular basis tends to be underestimated, both in terms of time and implementation costs. Content creation should also not be limited to text, but in fact graphics and photos should also be provided to increase the audience’s attention and provide them with a better experience.
Outsourcing is a great way to keep track of time and money when creating content. However, this is also accompanied by some disadvantages, for example: high costs, difficult quality control and high communication effort with the contractor.
Content Creation: Internal, External or Agency?
Internal staff can be an alternative to outsourcing if properly trained and managed. They can produce high-quality content at a lower cost than external contractors. However, fixed costs and labour law reasons are an obstacle, especially for small and medium-sized enterprises.
A good middle ground is to work closely with a content creation agency. She knows the company and the marketing strategy well enough to fulfill the content orders internally or with partner companies. She is responsible for project management and quality assurance.
List of Content Creation Agencies
The following agencies have specified the area of content creation as their main task when registering in our agency directory:
Webagentur LightSlice
NYBA Media GmbH
eology GmbH – Online Marketing Agentur – Wir erschaffen Sichtbarkeit.
Loyamo GmbH
Adtank
Philipp Barth, freier Texter, Freelance Copywriter
WS CreativeConsulting
YTPI Internetagentur GmbH
NINJAPIRATEN – Online Marketing
Onlinemarketing-Strategen.de GmbH
GIF-2-ME
Webdesign Agentur Augsburg chris and friends GmbH
Media-Branding by Tommy Lee Lipski
Webdesign und Internetagentur SEO96.
Neoseo Online Marketing
Position Digital
leXpro Media GmbH
Hattenberger Partner – Websites | Banner | Digitale Lösungen
Sweetspot Studio
