{"id":7624,"date":"2018-08-07T20:41:29","date_gmt":"2018-08-07T18:41:29","guid":{"rendered":"https:\/\/www.aloma.de\/what-does-kpi-mean\/"},"modified":"2023-03-27T23:15:10","modified_gmt":"2023-03-27T21:15:10","slug":"what-does-kpi-mean","status":"publish","type":"post","link":"https:\/\/www.aloma.de\/en\/what-does-kpi-mean\/","title":{"rendered":"What does KPI mean?"},"content":{"rendered":"

The abbreviation KPI stands for Key Performance Indicator.<\/strong> KPIs are critical key performance indicators that help quantify, analyze, and optimize business areas and marketing goals. So a KPI is a number that is important for the performance of an advertising measure. The examples below show what typical KPIs are.<\/p>\n

KPIs form a data and decision-making basis<\/strong> for well-founded product, marketing and other corporate policy. They are therefore an important instrument of quality assurance and improve competitiveness. Only by measuring performance can concrete measures be tested and theoretical assumptions (verified or falsified).<\/p>\n

The concept of the Key Performance Indicator is not industry-specific, but is of general importance and applicable to all areas of technology, business administration and production. Wherever a performance is created, it needs to be assessed and improved, key performance indicators are generated. The trick lies in identifying and generating critical key figures.<\/p>\n

<\/span>Common KPI examples<\/span><\/h2>
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